BUSINESS HALLMARK UNVEILS LIST OF MOST POWERFUL AND INFLUENTIAL BRANDS

Emeka Obasi, Publisher, Business Hallmark

Known for credibility and painstaking research, Business Hallmark has officially release the 2012 Power and Influence index.

     The list of 50 which includes 10 most powerful and influential brands in Nigeria was released recently in lagos as MTN, First Bank, Dangote group led the Brand category as first, second and third respectively. Other brands include, Star lager beer, GLO, Zenith Bank Plc, GTBank Plc, Coca-cola, UBA and Diamond Bank.

      Speaking to Newsmen on the list, the publisher, Business Hallmark,  Emeka Obasi  said the Annual Power and Influence index is an educative project aimed at helping researchers in this part of the world. He said the project is part of Hallmark’s effort to go beyond informing in Journalism adding that it is establish to create more awareness and motivate development as current influential and powerful brands and personalities are been celebrated.

     Other categories released includes Most influential Nigerians led by President Goodluck Jonathan, Governors; Rotimi  Amaechi of Rivers State,  Corporate Nigerians; Alhaji Aliko Dangote, Women led by the first lady of Nigeria, Patience Jonathan and Public Commentators/Thinkers led by Prof. Wole Soyinka.

     The Hallmark Power and influence index is a thoroughly selected list of individuals, corporations and brands who have successfully influence the outcome of event formally and informally in the year of review.